Pillsbury Easter Page Redesign
With Easter approaching, one of Pillsbury’s most important holidays for product sales, we decided to do something different. In a short time frame, we worked with developers to customize the Easter page for an all-new, immersive experience. Curated content was displayed alongside eye-catching, full-width “banners” to create a sense of structure that the overall site currently lacks, while guiding users through the pre-determined “story”, as they moved down the page.
The highly visual, yet product focused graphics take a turn from the previously content-focused site, and shifts the paradigm toward products – allowing users to easily buy with one click – every step of the way.
Responsible for
Visual Design
Creative Direction
Q/A + Testing
Pre/Post Launch Strategies
Contributors
Maxymiser, Website Development
MSP-C, Content Creation